The Secret Success of MINT.com

A great post from Christine Herron: What’s the Secret Success of MINT.com? (The Real Numbers Behind Aaron Patzer’s Growth Strategy).

And here’s the gold nugget in that post that caught my interest…

Here’s how MINT spent its $100K of garage money:

• Founders: $30K/year living expenses
• Engineering 1st hires: $30-50K/year
• Office: $400/cube/month
• Tech: $10K
• Legal: Deferred payments for 0.50 – 0.75% of company

Roughly, 2 founders + 1 engineer/contractor = $150K/year burn. This gives you 6 – 9 months of runway before you need to raise a seed round.

Great info!